Melbourne Convention + Visitors Bureau

The Melbourne Convention + Visitors Bureau (MCVB) is a not-for-profit organisation that markets Melbourne and Victoria nationally and internationally as a premier business events destination. MCVB works with associations and event planners to identify and bid for the right to host meetings, incentive travel reward programs, conventions, exhibitions and other business events from around the world. The organisation, which was established four decades ago,is a partnership between the State Government of Victoria and private enterprise.

MCVB and Destination Melbourne are both members of the Melbourne Tourism Partnership (MTP), along with Tourism Victoria, the City of Melbourne and the Victorian Major Events Company. The MTP is committed to ensuring a collaborative approach to marketing Melbourne as a tourism and events destination.

As well as working together on major projects, MCVB and Destination Melbourne share promotional content via each company’s website, through newsletters, databases and social media platforms.

MCVB works closely with Destination Melbourne to provide business delegates with appropriate destination collateral including Destination Melbourne’s Official Visitor Guide and Maps.

www.mcvb.com.au