Local Government – Tapping into Tourism

Destination Melbourne produces Tapping into Tourism, a guide to help Local Government and trader groups across Melbourne tap into the multi-billion dollar visitor industry.

Developed after extensive engagement with Local Government across Melbourne, Tapping into Tourism is a free guide that provides community leaders with a comprehensive introduction into how the visitor industry works.

Key sections in the guide include:

»  Communicating the value of visitors

»  Local case studies

»  Becoming part of the visitor industry

»  Starting up in tourism

»  Understanding the market

To order your copy of ‘Tapping into Tourism’ email: info@destinationmelbourne.com.au or download here.

For more information contact:
Denise Castro | 9869 2444 | denise@destinationmelbourne.com.au


Visitor Strategy Development

Destination Melbourne can assist with visitor strategy development, marketing campaigns and industry development activities for metropolitan councils and trader groups.

For more information contact:
Kellie Monger | 9869 2444 | kellie@destinationmelbourne.com.au