Year of the Dragon – Day Twelve

Sorry guys – further to my announcement yesterday “nothing of extreme significance traditionally takes place during the eleventh and twelfth days” of Chinese New Year – I don’t have any exciting information for today!

Luckily we have a fabulous blog from social media guru Andrew Collins talking about reaching the Chinese market online and in the retail sphere.

Guest Blog: Andrew Collins

Andrew Collins, the CEO of a multi-award winning online media company Mailman. Based in Shanghai, Mailman is a leading provider of China online strategy and is responsible for connecting some of the world’s biggest brands with a global Chinese consumer. Andrew was featured as the Top Entrepreneur under 30 in Australia in 2008 and continues to grow a extensive network of online media assets.  

www.mailmangroup.com

Today’s Horoscopes: (Dog)
Every 12 years the Dragon shows up and rains on your parade. But take heart: At least you have one favorable month this year, as well as two others that are not so bad. In a year like this, timing is incredibly important. Plan your big events during those three months … and keep a low profile throughout the other nine. You’ll also increase your chances of success if you simply go with the flow. In a Water year, education, networking, communication and travel are favorable, so you’ll have your best chance for success if you focus on these. A conservative approach is likely to be your smartest move this year, so hold off on risk-taking, exploring new areas or making major commitments.

We have something slightly different for “Facts of the Day” today. Take a look at the social media  infographics courtesy of Burson Marstellar Asia Pacific below:

The accompanying presentation from Burson-Marsteller Asia-Pacific (Corporate Social Media 2011) is available via SlideShare click here to download.

Social Media Statistics in the Asia Pacific (August 2011)